Today I attended at my third Small Business Meeting. Today’s focus was on the market strategy. I am definitely weak in this area. During the meeting, I felt the strong needs in meeting a lot of new people, getting many acquaintances. That requires me to come out to the society more often than now.

This third meeting made me realize the core part of self-employment. At this moment in my self-employed business, I am the only one person. I need to lead all my necessary actions. I am the leader of this business. When I become lazy, nothing is progressed. Then I thought… I wish I had a business partner who can cover my weak area.
My thoughts went back to my younger days. When I was 30 years old, I supported my German director on establishing a Japanese branch in Japan. The German director was 37 years old at that time. I really enjoyed this process on establishing a new company. This job required nothing but creative thoughts.
We started from nothing. We sat down with pencils and papers. We spent many hours on brainstorming. Some days later, the papers and pencils were upgraded to a big white board and dry erase markers, but still, our focus was on brainstorming. This is the solid evidence that everything starts from our thoughts. For us, brainstorming was really helpful.
My German director was different type from I was. He is Caucasian and I am Japanese. He is male and I am female. We have different background and culture. Sometimes we didn’t agree with one another, and other times we strongly agreed. There were some areas where I was strong at, and there were other areas where my German director was strong at. He was excellent in marketing strategies, and he had so many ideas to meet new people and advertise our company.
At least now that I know my weak point lays in marketing, I should ask for help/advice to people to cover this area.
